What’s the next thing in Mobile Marketing & Social Media Marketing?
This is a very young area of an already-young aspect of marketing and yet it’s highly relevant and important today. Smartphones, geolocation services and mobile social networking sites are all increasingly available and popular. Businesses are wondering what the mobile social media marketing trends are going to be in the next year or so and how to jump on those trends before everyone else does. 99% to 100% of all people read their texts and listen to their Voice Mail vs. email. You do the math! We cover this in our White Paper.
It seems like the one question I inevitably get from people around the country is, “What’s next in Social Media and what about those Mobile Texting services?” .
Instead of worrying about whether or not Linkedin or Foursquare is the next big thing, I think social media marketers, public relations professionals and communicators should focus on the technology. The networks and applications won’t change much. Sure, you need to watch them, understand them, and find ways to communicate and provide value to those communities because they will only continue to grow.
If I had to pick just one “next big thing” in the way social media is evolving, I would say that it’s already happening and it’s mobile marketing along with social media marketing. Smart phones happened fast. Everyone reads their texts and listens to their messages. There are new apps for just about everything and with iphone and smart phones your social media is right at your fingertip and the Platform growth is unlimited.
Web development was the next big thing in 1998. Community development was the next big thing in 2008. Mobile development is the next big thing now, and it’s already happening.
Now it’s your turn. What do you think is next in social media? Is mobile it or is it something else? As always, the comments are yours. Thats whats make it social media.
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